Influencer Marketing

For upon |When you have a new logo designed for your business, you’ve probably given a lot of thought as to how it’s going to be the ideal visual representation of your brand. Needless to say, the logo is a fundamental branding tool and a…

Influencer Marketing Goals - Know What Your Brand Needs to Focus on Right Now Definition of Influencer: For upon|Every successful marketing campaign starts with a defined goal. The same goes for influencer marketing. Whether it’s to raise…

10 Effective Influencer Marketing Strategies To Follow What are the Marketing Strategies: For Upon |Influencer marketing is known to be one of the quickest methods of customer acquisition online. This is because influencers have the power…

Why Influencer Marketing is Here to Stay An influencer in Social Media: For upon |Influencer marketing focuses on influential people rather than the target market as a whole, identifies individuals who have influence over potential…

Micro-influencer marketing: the end of celebrity endorsements? Influencer Marketing Platforms: For upon |Brands are beginning to turn their backs on influencers with massive followings. The solution? Micro-influencer marketing... In the…

Influencer Marketing Agency: For upon|Influencer marketing is a type of word-of-mouth marketing that uses key leaders to drive your message. Rather than marketing directly to a large group of consumers, you pay influencers to get the word…

Is Your Business Ready to Approach an Influencer? Influencers Gone Wild: Digital influencers are individuals who share content through social media, blogs, and newsletters. Influencers can be a valuable part of a business's marketing…

How to Compete with Influencer Marketing Influencer Marketing Agencies: For upon|According to a consumer survey by Bloglovin’, 54% of women have bought a product or service after seeing an influencer posting about it on social media, and…

Forget Metrics: This is what you should look for in influencers Influencers Definition: Marketers love metrics...no surprise there This can make it difficult when it comes to considering what really matters when it comes to influencer…

As the influencer marketing industry develops, we will of course see changes. The challenge, however, is determining how to grow with these changes, spot the opportunities and utilise the power of this new and exciting sector. The role…