2018

It’s highly likely that you’ve heard of bitcoin. Bitcoin is a cryptocurrency, but more interestingly it runs on blockchain, a far more profound innovation. One that has taken the world by a storm. But apart from bitcoin, how else is…

Mobile Marketing Statistics That Will Blow Your Mind In 2023 Mobile Marketing: For upon|Have you checked your phone today? I am sure you have! Probably, a lot of times. On average, we check our phones 47 times a day! Well, it says it…

In recent years, a growing number of brands have learned to adopt user-generated content or UGC in their digital marketing strategy. How can today’s businesses make the most out of this new breed of marketing materials? What parameters will…

Deliberately injecting the nutrients that stimulate us to become more satisfied with our work life have the potential of creating the right conditions for a sense of purpose to arise. Much like greenhouses nurturing the dynamic…

The future of mobile applications Mobile Applications Development Companies: Do you really need a mobile app or is the dawn of Progressive Web Apps (PWA) a better alternative? The views on mobile apps seem to vary hugely. With the newer…

The marketing landscape is crowded. Agencies are constantly vying to get ahead, looking for new ways to stand out. Blending academic insight from a partner institution with agency-led commercial wisdom can deliver exceptional results for…

Impulse Buying: What Makes The Customer Bite The Bait? Impulse Purchasing: For upon|Impulse buying is a marketing tactic corporations have been using for decades. It is amazing that the placement of certain items can entice a customer to…

Over the last twelve months or so I have attended many business networking events. Although a little apprehensive in a room filled with strangers, learning to master business networking has unlocked a wealth of advantages in terms of…

The future of cybersecurity is in the cloud Cybersecurity Awareness Month: For decades we have feared the cloud. During my time working counterintelligence for the FBI, we feared the Internet so much that agency computers functioned solely…

Content curation is a tedious issue and in today's quick life, who has that much time to save? It is a repetitive employment for some individuals, however not when you have a few instruments prepared to be utilized for the procedure of…