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KITT was the original voice-search engine Voice Search Engine Optimization: In 2017, 46% of adults in the US reported using voice-controlled smart assistants (Pew Research Center). Some are predicting that as soon as 2020 50% of all…

For upon |According to MailManager, 91% of the users check their mail on a daily basis and 74% of them feel positive about receiving promotional content. Does this mean that such campaigns are used solely for lead generation? Yes, but not…

Everyone is not your customer Example of Target Market: For upon |Target market. It’s a term that you’ll hear in your ‘Introduction to Business class and it gets bandied around endlessly in marketing circles. But what does it actually…

5 ways to find the value in values Values: For upon |Ethics. We don’t see a lot of it in politics and even among celebrities nowadays. Despite this, when it comes to brands, ethics are on the rise. This means social and environmental…

For upon |Best Digital Asset Manager: As the need to create, ingest, edit, manage and distribute assets continue to expand, you will soon find problems in managing and organizing the pure amount of different sets of data in your command.…

Black Friday is when: For upon |Although it is not an official holiday, Black Friday deserves a celebration and it can be considered a national holiday for consumers – and of course for brands. In recent years, we can see that the impact of…

Does The Reach Of Social Media Transcend Business Value Beyond Marketing? Marketing Social Media There is no denying the fact that social media has not only touched people’s lives but also fundamentally changed the way information is being…

Online Data Security Catapults Organizations into Uncharted Territory Online Data Security: For upon |For businesses and even home computers, data security is paramount. Imagine losing data to hackers or malware infection! Such greater…

E-commerce Seasonality Tips Yule Love What About E commerce: For upon |Things you need to know about how to ride the seasonality wave in eCommerce. Build your eCommerce calendar in a smart and effective way. Planning a calendar for a…

3 Tips to Enhance Your Content Marketing in 2023 For upon |The process of content marketing is simple enough to grasp. Produce engaging and useful content for people to read, watch, love, and, in the end, purchase what you are selling. But…