5 crucial e-commerce marketing tactics to drive more sales

E-Commerce Marketing: For upon|Want more traffic and increased sales for your online eCommerce store? Of course, you do. As an eCommerce entrepreneur, you will expect more sales and revenue. That’s why we put together crucial marketing tactics for you to try today for your eCommerce marketplace. E-Commerce Marketing.

If you are wondering whether you are doing the most you can do to drive more visitors and this post definitely helps you to achieve it. You just implement one of these following tactics for the next two weeks and evaluate the results at the end of the week. Figure out what worked best for your online eCommerce software E-Commerce Marketing.

The idea behind our post is to get your new visitors and get more loyal visitors and get back lost visitors.

1. Reduce Shopping cart Abandonment

When you miss your potential orders you will lose your revenue. Every online store is missing its potential orders to some extent. According to a recent survey, nearly 68% of shopping carts are abandoned before they are completed. It’s worth taking your time to resolve this shopping cart abandonment. It’s a must-included tactic because a significant number of people who abandoned shopping carts may lead to purchases. E-Commerce Marketing

A simple and effective way to reduce shopping cart abandonment is an “Email recovery campaign” to convince customers to complete their purchases. Offer them an attractive discount or free shipping to make them loyal customers. E-Commerce Marketing.

2. Product upselling

The product up-selling concept is 20 times more effective than cross-selling online. For an instance, are any of your products better than others with special components? Make sure to emphasize the difference and ask if customers are ready to make an upgrade with it. E-Commerce Marketing.

Key points

• Make your upsell related to your original product
• Keep in mind that your product must fit the original need of your customers.

3. Facebook store

Facebook is a major platform for social media marketing. It takes the big share of orders placed from social media marketing. You can sell directly on Facebook with face book stores with easy setup and drive more sales.

4. Email campaigns

It’s not enough just to capture a bunch of email addresses. You have to send your customers regular emails. There are a lot of occasions for sending emails that your email subscriber appreciates.” Welcome emails” are the best example of effective email campaigns. Send a welcome email as soon as customers sign up for your services. It has the highest open rates of marketing emails. E-Commerce Marketing.

Another example is, sending out regular newsletters that let your customers know of discounts, product tips, and company news.

5. Responsive website design

If your eCommerce store is badly designed then you are losing customers. A robust and highly responsive multi-vendor eCommerce marketplace is the best example for bringing a great web user experience. Attractive social eCommerce features and functionality assures the best conversions of potential orders to your eCommerce store. E-Commerce Marketing.

The article was originally published here.

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